According to a recent American Association of Orthodontists (AAO) study, adults now outweigh the previously adolescent-dominated orthodontics market. Well-rounded, optimized orthodontic treatment is a win-win for both doctors and adult patients. When you become an Orthosnap provider, you gain access to the most effective, discreet, and affordable aligner on the market. (As well as access to information based on current dentistry trends, technology, and more.) Here, we explain three unexpected yet relevant reasons why people over the age of 18 are seeking clear aligner treatment.
1. Zoom Dysmorphia
Since the start of the COVID-19 pandemic, many of us have sat through video conferences. Connecting with colleges, friends, and families for work, school, and other social events via video conference is commonplace. With video conferencing technology, people are becoming more hyperaware and hyper-fixated on their perceived flaws as they watch themselves on screen. Dr. Shadi Kourosh coins this phenomenon as “Zoom dysmorphia.”
While “Zoom dysmorphia” isn’t a proper medical diagnosis, it is a term used to describe certain conditions of pandemic life that could trigger aspects of dysmorphic view of an individual’s perception of his or her appearance. In December 2021, the International Journal of Women’s Dermatology published a survey investigating how videoconferencing, social media, and the use of filters influence a person’s self-perception, anxiety, and overall mental health as we return to in-person activities. Among over 7,000 participants, 71% reported stress or anxiety related to in-person activities. Consequently, some are going as far as seeking cosmetic consultations to address aesthetic insecurities, including in dentistry.
2. Chronic Stress
Although stress isn’t technically a disease, it can have lasting effects on an in individual’s overall wellness. According to a recent survey conducted by the American Dental Association (ADA) Health Policy Institute, over 70% of dentists are noticing an increase in oral health conditions (bruxism) and symptoms associated with stress, including:
- Chipped and cracked teeth
- Jaw pain and headaches (related to TMJ disorder)
Marko Vujicic, Ph.D., vice president and chief economist of the ADA Health Policy Institute, suggested that “the increase over time suggests stress-related conditions have become substantially more prevalent since the onset of COVID-19.” The American Psychological Association reports that burnout and stress are currently at an all-time high. Consequently, we predict that adults will continue to seek treatment to treat the uncomfortable repercussions of stress-induced bruxism.
3. Direct-to-Consumer Aligner Kits
Today, a wide array of teeth straightening kits are available on the market. They are often marketed as a convenient way to straighten teeth for adults that are just too busy to fit an in-person visit in their daily schedule.
Even though the do-it-yourself method of orthodontic treatment is becoming increasingly popular, that does not mean that they are necessarily safe. To be clear, the AAO does not endorse at-home aligner companies, and even most known at-home aligner companies do not require direct, in-person supervision with a doctor. This reckless negligence raises the risk of permanent damage.
Offer Orthodontic Treatment Through Orthosnap
Orthosnap provides everything patients and doctors need for a seamless orthodontic treatment experience for both parties. Our services include:
- Comprehensive consultations with our representatives
- 24/7 customer service
- Training and product updates
- Online portal for case tracking
- Customed plans with objectives set by the practice
- Marketing support
- Custom packaging
- Educational materials for doctors and patients
Don’t miss out on this incredible opportunity to expand your dental practice. Contact our team today at (516) 506-7606 or conveniently online to learn more.